Last Updated: August 14, 2025

This Privacy Policy applies to all users of our website, [YourWebsite.com] , and governs how [Shandong Heyang Wood Industry Co., Ltd.] ("we", "us", or "our") collects, uses, discloses, and protects your personal information. By accessing or using our website, you acknowledge and consent to the practices described in this policy.

We are committed to protecting your privacy and handling your personal data responsibly, in accordance with applicable data protection laws worldwide, including but not limited to the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the Act on the Protection of Personal Information (APPI) of Japan.

1. Information We Collect

We collect personal information that you voluntarily provide when interacting with us, including:

· Contact Information: Name, email address, phone number, company name, job title

· Location Data: Country or region from which you access our services

· Inquiry Details: Product interests (e.g., MDF, HDF, Particleboard), project type, estimated order volume

· Technical Data: IP address, browser type, operating system, device information

· Usage Data: Pages visited, time spent, downloads (e.g., catalogs, certifications)

· Cookies & Tracking Technologies: As described in Section 7

We do not collect sensitive personal data (e.g., race, health, biometrics) unless explicitly provided, which we strongly discourage.

2. How We Use Your Information

We use your personal data for the following purposes:

· To respond to your inquiries and provide quotations, samples, or product information

· To fulfill your request for catalogs, certifications, or technical documents

· To manage potential business relationships and B2B communication

· To improve our website, products, and customer service

· To comply with legal and regulatory obligations

· To send marketing communications, only if you have explicitly opted in

Legal basis for processing (under GDPR):

· Consent (for marketing)

· Contractual necessity (to respond to inquiries)

· Legitimate interests (business operations, website optimization)

3. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Typical retention periods:

· Active leads: Up to 2 years from last interaction

· Inactive contacts: 1 year from initial inquiry

· Marketing subscribers: Until opt-out is received

You may request deletion at any time (see Section 6).

4. Data Sharing and Transfer

We do not sell, rent, or trade your personal data to third parties.

However, we may share your information under the following circumstances:

· With trusted partners: For technical support, logistics, translation, or IT services, under strict confidentiality agreements

· For legal compliance: If required by law, court order, or government request

· Business transfers: In the event of merger, acquisition, or asset sale (with notice to affected individuals)

· Cross-border transfers: Data may be transferred to and processed in countries outside your jurisdiction (e.g., China). We ensure adequate protection through contractual safeguards, including Standard Contractual Clauses (SCCs) where applicable.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction, including:

· Encryption of data in transit and at rest

· Access controls and authentication protocols

· Regular security audits and employee training

· Secure servers and backup systems

While we strive to protect your data, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location, you may have the following rights:

To exercise any of these rights, please contact us using the details in Section 9. We will respond within 30 days.

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

· Enhance user experience

· Analyze traffic and usage patterns

· Remember your preferences

Types of cookies used:

· Essential: Required for site functionality

· Analytical: Help us understand how visitors use our site

· Marketing: Only used if you have consented (e.g., via cookie banner)

You can manage or disable cookies through your browser settings. Disabling essential cookies may affect website functionality.

8. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware of such collection, we will take steps to delete the information promptly.

9. How to Contact Us

For any questions, requests, or concerns regarding this Privacy Policy or your personal data, please contact us:

· Email: [sale@heyangwood.com]

· Phone: [+86 17852644729]

· Address: [The intersection of Pingtao Road and Lingang 1st Road, Pingshang Town, Lingang Economic Development Zone, Linyi City, Shandong Province,China]

· Website: [https://en.heyangwood.com/]

We will respond to all legitimate requests within 30 days.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The updated version will be posted on our website with a revised "Last Updated" date. We encourage you to review this page periodically.

11. Third-Party Links

Our website may contain links to third-party websites (e.g., social media, certification bodies, logistics partners). We are not responsible for the privacy practices or content of these external sites. Please review their privacy policies before providing any personal information.

12. Compliance and Accountability

We are committed to upholding the principles of transparency, accountability, and fairness in data processing. If you believe we have not handled your data in accordance with this policy, you have the right to lodge a complaint with your local data protection authority.